Awareness of How to Access Promoted Service
English: % of respondents who know how to access [specify the service]
French: % de répondants qui savent comment accéder [précisez le service]
Portuguese: % de inquiridos que sabem onde aceder localmente a [especifique o serviço]
Czech: % respondentů, kteří znají místního poskytovatele [uveďte danou službu]
What is its purpose?
The indicator measures respondents' awareness of where they can purchase (or freely access) a service that is crucial for their lives and livelihoods, such as veterinary services, repairs of water pumps or specific advice.
How to Collect and Analyse the Required Data
Collect the following data by conducting individual interviews with a representative sample of your target group members:
RECOMMENDED SURVEY QUESTIONS (Q) AND POSSIBLE ANSWERS (A)
Q1: Do you know any person or company that [specify the service]?
A1: yes / no
(ask only if the previous answer is YES)
Q2: How can you contact the person/ company?
1) yes, the person knows exactly how to contact the service provider
2) no, the person does not know exactly how to contact the service provider
Calculate the indicator's value by dividing the number of respondents who knew how to access the given service (i.e. answers to both Q1 and Q2 were YES) by the total number of interviewed respondents and multiplying the result by 100.
Disaggregate the data by sex, wealth, respondent's location, and other relevant criteria.
1) Consider also verifying whether the person really has the ability to contact the service provider or just says s/he is able to do so (for example, you can ask for the phone number or its exact location).