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INDICATORS:

Sectoral
Cross-Cutting

Nutrition
Food Security
Agriculture and NRM
Environment
Market Development
Income and Employment
Maternal and Child Health
WASH
Education and Skills
Gender Equality
Social Protection and Inclusion
Cash and Voucher Assistance
Good Governance
Shelter and NFI
DRR and Resilience

Environmental Mainstreaming
Social and Behaviour Change
Gender and Age Mainstreaming
Protection Mainstreaming
Communication with Communities
Social Inclusion Mainstreaming
Community Engagement and Participation
Advocacy
Social Media

Home
Sectoral
Market Development

Market Development

Below you can find guidance on the use of some of the most important indicators relating to market development. Considering the specifics of monitoring and evaluating market-based approaches, before you use the indicators, review the steps and guidance provided by DCED Standard. If you feel that an important indicator is missing, please propose it by using the link below.

Filter by:
Result Areas
Indicator Level

Improved access to promoted products / services. (11)

Increased demand for promoted products / services. (12)

Improved quality of products / services. (12)

Improved business practices. (14)

Use of gender-sensitive business practices. (5)

Improved performance of enterprises. (10)

Improved business environment. (8)

Process (1)

Output (25)

Outcome (31)

Impact (2)

Market Demand-Related Indicators

Awareness of Product / Service
Awareness of Where to Purchase Product
Awareness of Where to Access Service
Willingness to Pay
Women’s Economic Decision-Making
Use of Promoted Products / Services
Perceived Ease of Use
Preference for Local Products
Customer Satisfaction
Use of Financial Products / Services
Value of Loans Accessed
See More Indicators

Market Supply-Related Indicators

Amount of Production
Sales Revenue
Number of Selling Points
Number of Service Providers
Number of Products Sold
Stock Availability
Diversity of Products Sold
Number of Clients Served
Local Availability of Products / Services
Gender Representation
Quality of Provided Services
Customer Satisfaction
Product / Service’s Perceived Contribution to Higher Production
Attitudes Towards Women’s Economic Participation
See More Indicators

Business Development Indicators

Survival Rate
Return on Investment
Provision of Embedded Services to Customers
Acquired Knowledge / Skills
Adoption of Promoted Marketing Practices
Adoption of the Promoted Management Practices
Adoption of the Promoted Technologies
Marketing Practices Leading to Higher Sales
Gender-Sensitive Marketing Practices
Investments into Promoted Business Practices / Models
Expected Sustainability of Supported Businesses
Perceived Ease of Use
See More Indicators

Business Environment Indicators

Public-Private Platforms
Proposition of Business Environment Changes
Adoption of Business Environment Changes
Improved Business Environment

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